Juillet 22, 2024

Beyond the Screen: Creating Emotional Connection Through Smartphone Personalization

Samsung Knox Team
 Image supérieure

Nowadays, artificial intelligence is everywhere. From chatbots to specially curated product recommendations, it’s become the norm for brands to bolster customer interactions using AI. Naturally, as the prevalence of the artificial grows, so does the demand for experiences that are more human—more personal and genuine.

This is especially true for smartphones.

Users see smartphones as an extension of themselves. It’s the main piece of technology they use every day, and everywhere. Because of that, users are continually seeking ways for their devices to reflect their personality and lifestyle. When a smartphone is tailored to meet their preferences and needs, it becomes more intuitive and efficient to use. Not only does this make a user’s experience more enjoyable, it also strengthens the emotional connection between the consumer and brand.

This is where Knox Configure Accessories comes in.

 

A proactive device rebranding strategy

Knox Configure is Samsung’s cloud-based solution for rebranding and customizing Samsung devices.

It’s expanded its functionality with Knox Configure Accessories, a new edition that allows companies to rebrand Samsung devices by pairing them with NFC accessories. Thanks to this, businesses can use various accessories to create unique experiences that connect with their consumers. 

Knox Configure Accessories provides the ability to:

  • Add custom apps and content
  • Customize the Android theme and wallpaper images
  • Customize the booting and shutdown animations
  • Obtain agreements with additional terms and conditions related to the Accessory and assets offered 

Imagine—a smartphone that isn’t just built using the best technology, but one that resonates with a consumer’s bespoke aesthetic and preferences.

Let’s look at the key benefits that Knox Configure Accessories has to offer:

Accessory profiles

Use accessory profiles to assign one or more profiles to a device, and easily switch between these profiles. These profiles aren’t exclusive to one NFC accessory, so users can link multiple NFC accessories from different brands, and then choose which to apply to a device. 

Custom rebranding

Accessory edition takes device personalization to the next level with the following features:

  • Aesthetically responsive cases: Make each user’s interaction with their smartphone personal and enjoyable with NFC accessories that change the screen animation, wallpaper, or Android Theme based on their favorite designers, artists, or sports team.
  • Extensive themes: Why limit customization to wallpapers and icons? Create custom themes for the different profiles.
  • Interactive cases with exclusive access: NFC accessories can connect a brand or an artist with a consumer to play media or provide exclusive access to events, products, and VIP sessions, eliminating the need to open any other apps.

With Knox Configure Accessories, brands can cut through the artificial landscape to create more personal experiences for smartphone users. By leveraging NFC accessories, they can bridge the gap between technology and personal expression. This welcomes new avenues to collaborate on a range of accessories that meet the diverse tastes and needs of varied consumers.

Thanks to Knox Configure Accessories, you can turn a smartphone into a centerpiece of personal technology and style.

 

Availability of Knox Configure Accessories may vary by country or carrier. Knox Configure Accessories are currently not available for devices released in China.